Reclaiming Love in Coaching

Description

The world is breaking. Fearful organisations grip more tightly, demanding performance at the expense of humanity, and that seeps into our coaching.

 

We become more risk-averse and the people we work with become more guarded.

In its pursuit of professional credibility, coaching has built frameworks, competencies and measurable outcomes. But in doing so, it risks losing the

essence that makes it come alive: love.

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This book is a call to bring love back.

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Writing as a fellow traveller, Clare Norman argues that love surrounds effective coaching. Yet naming it feels revolutionary because it places our hearts at the centre of professional practice and challenges systems that reduce people to productivity. In an age of AI, love may be what makes human coaching irreplaceable.

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For coaches, this means:

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• recognising and undoing the conditioning that taught you to leave love at the door of your practice

• trusting the intelligence of your heart as a catalyst for change

• coaching as a whole human being

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Drawing on neuroscience, spirituality and decades of practice, Clare beckons you into the inner work that leads you back to what you already know but may have forgotten how to access. Coaching from love reconnects us with the reason many of us became coaches in the first place.

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Where fear creates distance and division, coaching from love is the antidote – one coach, one thinker and one loving conversation at a time.

About the author

With over 25 years of coaching experience, Clare Norman is a Master Coach, mentor coach, supervisor and coach educator whose work combines professional rigour with deep human connection.

 

She is sought after by expert coaches and coach training organisations across the world, and is known for her precision, honesty and willingness to say what others in the profession have left unsaid.

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Still in active practice herself, Clare writes from lived experience rather than theory alone. Her work has attracted an international following of peers and senior leaders who have found in her coaching a more courageous, connected and loving way of working with people.

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Reclaiming Love in Coaching is Clare’s fourth book and follows Mentor Coaching: A Practical Guide, The Transformational Coach and Cultivating Coachability.